HELVETIKA BOLD: RACISM DECODER RING
The Opportunity Agenda wanted to promote their superhero character - Helvetika Bold - that would reach beyond their typical audience. This was a fun opportunity to bring the friendly neighborhood social justice superhero to life.
Racism Decoder Ring was promoted by Upworthy and reached 750,000 views within a week, and even got props from Elizabeth Banks and her comedy website Whohaha.CREDITS:
Client: The Opportunity Agenda/Time of Day Media
Director: Meghana Reddy
Production Company: Motion Sickness
Creative Director/Producer/Editor: Jennifer Chiu
Designer/Animator: Seth Strong
HELVETIKA BOLD VS. THE MINDSET
The Opportunity Agenda wanted to promote their superhero character - Helvetika Bold - that would reach beyond their typical audience. This was a fun opportunity to bring the friendly neighborhood social justice superhero to life. This was an ambitious action-packed production in Times Square where Helvetika Bold dukes it out with her nemesis The Mindset.
CREDITS:
Client: The Opportunity Agenda/Time of Day Media
Director: Meghana Reddy
Production Company: Motion Sickness
Creative Director/Producer/Editor: Jennifer Chiu
VFX: John Lopez, Kristie Kish
HELVETIKA BOLD
CREDITS:
Client: The Opportunity Agenda/Time of Day Media
Author/Illustrator: Gan Golan
Animator: Jennifer Chiu